IL LOFT CONCEPT / THE PRODUCTION AND CREATIVE PROCESS  
THE PRODUCTION AND CREATIVE PROCESS
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A designer is like an antenna that can perceive change. Giorgio Saporiti has a particular talent in feeling aesthetic, cultural and social trends and in turning them into shapes, finishes and textures. Each Il Loft product is thus issued from his intuition that is communicated through a sketch or a mood board made of colors and feelings (and, on a later stage, forms).   It is starting from his drawings that the Il Loft designers than start the realization process, first of all by defining the specifics through 3D renderings and then by creating scale prototypes. It is only after the Maestro's approval that the project can go into the production phase, realized through high precision machineries and finalized by hand by skilled craftsmen.